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5 Key Logo Trends and What You Can Learn From Them

Excerpt: “You’d be forgiven for thinking that logo design and branding were relatively modern concepts. But in reality, they have been around in one form or another for thousands of years. Rather than going that far back in time though, in this article I’ll focus on popular brands in the modern era.” VIA CREATIVE BLOQ FULL...

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The Complete Guide to Mobile Advertising for Social Media Marketers

Excerpt: “The tricky thing about the world of mobile is that the traditional rules of advertising don’t apply. There’s no magical formula in mobile advertising – no comprehensive equation to guarantee views or sales. And it can be complex and confusing, with a host of networks, devices, agencies, DSPs (demand side platforms), and other factors to take into consideration.” VIA SPRINKLR FULL...

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Adweek of the Day: After Skyping for 8 Years, Two Girls With a Special Bond Finally Meet

”There are lots of reasons why this new Skype ad from Pereira & O’Dell shouldn’t work. It’s more than three minutes long. It’s manipulative in the extreme. And its emotional high point has little to do with the service being advertised. It’s manipulative in the extreme. And its emotional high point has little to do with the service being advertised—in fact, it hints at everything Skype can’t provide. Yet, in the end, it’s irresistible.”  – Tim Nudd, ADWEEK READ...

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ABOUT

Mike Mahanay

Vice President and Chief Marketing Officer at CTL. Productivity obsessed business fanatic. Technology junkie. EdTech evangelist.

I'm also the Founder of Information Click LLC., a digital marketing consulting firm and Take Back Main Street, a non-profit advocate for small-local business across America.

I’m into business, marketing, technology, exploring the great outdoors, & spending time with my family.

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